Sydney Radio Ratings: Nova overtakes WSFM; Fitzy & Wippa up to second; Alan Jones grows share
Nova has jumped into second place over WSFM in the Sydney FM market in a triumphant round of radio ratings for dmg Radio Australia in the market.
Nova saw its Monday to Sunday share increase to 7.5%, the station’s highest in more than a year.
Meanwhile, ARN’s WSFM fell from 7.5% to 7.2%.
However, Austereo’s 2Day FM remained well in front with a share of 9.1%.
Meanwhile, Nova’s Fitzy & Wippa breakfast show saw its share move up by half a ratings point – the biggest jump in the FM breakfast battle. Fitzy & Wippa – Ryan Fitzgerald and Michael Wipfli – are now on 6.4%, neck and neck with WSFM’s Jonesy & Amanda, who dropped a ratings point, the biggest fall in the timeslot
2Day FM’s Kyle & Jackie O Show has increased the margin of its lead, despite falling by 0.6 to a share of 12.1%.
In further good news for dmg, smoothfm continued its steady progress, up from 4.9% to 5.2%, growing its lead over Austereo’s Triple M. Guy Dobson, head of content at Southern Cross Austereo told Mumbrella: “We had a bad survey last survey. It was a bad legacy going into this one, but we promise an increase next survey.”
In drivetime, Nova also had the biggest FM growth in Sydney with Meshel, Tim & Marty up from 8.4% to 9.1%. The trio narrowed the gap on 2Day FM’s Fifi & Jules, who fell from 11.1% to 10.2%.
Paul Jackson group program director for dmg Radio Australia, told Mumbrella: “The only two stations going up in Sydney are Nova and Smooth. That shows where the momentum is. Smooth in its fourth month has beat heritage stations like Mix and Triple M. And to win in evenings with Smallsy over 2Day is magnificent.”
Nova’s 7pm to midnight share, which includes Smallzy’s Surgery from 7-10pm, rose from 7.4% to 9.6% while 2Day FM’s share remained static at 7.4%.
In AM, Alan Jones’ 2GB breakfast show saw the biggest ratings jump in the timeslot in Sydney’s radio market, according to the latest set of ratings. According to the new numbers from Nielsen, Jones maintained his number one position with a 17.3% audience share, an increase of 0.5 ratings points.
The increase comes a month on from the furore over Jones’ comments about PM Julia Gillard’s father dying of shame. Most of the ratings period – covering July 29 to September 1 and September 16 to October 20 – came before his comments hit the puboic domain on September 30.
ABC 702 had a Monday to Sunday share of 10.6%, down 0.7.
Fairfax Media’s talk station 2UE’s share dropped from 4.9% to 4.5%, its lowest point since relaunching.