Adam Ferrier, Jim Ingram and Ben Couzens launch new agency Thinkerbell
Adam Ferrier, Jim Ingram and Ben Couzens have officially launched their own agency, Thinkerbell, after departing Cummins & Partners in March.
Speaking to Mumbrella, Ferrier said Thinkerbell’s proposition is “measured magic” with the company’s logo “a cross between Rodin’s The Thinker – [which] represents scientific inquiry – and Tinkerbell who represents magic”.
The Thinkerbell logo
http://www.thinkerbell.be/en/
https://m.facebook.com/PsychicReadingsByThinkerbell/
https://youtu.be/juC8i2CHFDM
Wish them well but couldn’t help laugh at some of the quotes mentioned here and elsewhere. Ferrier’s biggest fan is Adam, hopefully the other partners will get a voice too in the new venture.
Hi Liz, thanks for you well wishes. I really appreciate your concern, but rest assured, I always make sure my voice is heard. Jim.
Shhhh….stop talking Jim. Adam is talking.
Hi Ben.
Loads.
That is a strong partnership. Expect good things from them.
Woohoo. An agency who gets what a brand is.
And you wonder why the GP think advertising people are bunch of wankers.
I can assure you these guys are no wankers. They are creative royalty
@Big Fan – you are not general public
Couldn’t agree more. The Thinker ffs!
Lovely name
Great team ! These guys will go far. They understand consumers to their core, they understand strategy lead creative and they are damn good to work with !! Best of luck boys ! Make more magic happen
This will be a great agency. Enjoy the ride gents.
Three white guys and no tinker bell. Doesn’t really fit with Adam’s claimed commitment to female leadership which would now seem convenient bandwagoning for PR mileage.
Glad this has been raised, we’re obviously well aware of it – and agree with you. Rule number 1 in business is choose good partners – and it’s very very difficult to find the right people at the right time to go into business with. In Jim and Cuz I’ve found perfect partners, but as it happens we’re all blokes.
We’ve been working on solutions and we’ll have some to announce at the right time.
But on LinkedIn you posted that you had launched with Jim, Ben and Emma so why not here?
Didn’t suit?
Forgot?
Post LinkedIn after Awkward’s comment?
Jealous or angry or both?
@awkward
What a strange comment? If it were three women would it be awkward? 15 white men on the board of a publicly listed company = disgraceful. Of a boutique agency; no issue at all. Pull your head in, or out…
Best of luck guys.
Smart, creative, entrepreneurs doing their own thing. It should be celebrated and supported. Can’t wait to see how it grows.
Wow! Three white, middle-aged men start up a ‘hotshop’ agency promising to be different to all the other white, middle-aged men run agencies out there.
Wow that didn’t take long. Imagine if three colleagues/friends decide start a business together – they’re sitting around at the planning stage, and decide to say “Well I guess we shouldn’t go ahead with it after all. Some sanctimonious commenter on Mumbrella will give us grief about the gender and colour we just so happen to be”.
Congrats guys.
An album cover shot of the founding partners doing odd things and looking vaguely disinterested. These guys must be good.
Is this all a ruse to flog books and bonsai sensing figs?
“Measured Magic” sounds like With Collective’s “Logic & Magic”.
Good luck guys. Huge fan of art meets science; left brain-right brain action. Look forward to seeing the output. Its still about great insight and story telling then using technology as an enabler.
Bon chance.
(Edited under Mumbrella’s comment moderation policy)
I think many people do “give a shit” as you so eloquently described it. Not sure what your issue is with one more person passing on their congratulations. Back to your box “Captain Obvious”
(Edited under Mumbrella’s comment moderation policy)
Wishing Adam and the guys every success . Lots of agencies repositioning in recent weeks and doing so in a very confusing way . I think the guys have spelt out a very clear value proposition and will back them to do awesome work !
Love to see people having a crack …..and you guys are better placed than most to make it work. Good luck.
I sense Jim has a Peter Pan complex. Maybe they all do.
It just all seems a bit juvenile.
All the best chaps.
Congrats, three of the best. Looking forward to seeing the results and the work!
Congratulations boys. You are going to do great things.
New ventures must be celebrated, not denigrated. These chaps have resumes that anyone in this game would be envious of. Onwards and upwards gentlemen. All the best.
Geez. Three smart fellas walk away from the agency of the year to start their own thing. And rather than wish them well people feel the need to take pot shots via blog comments. I doubt any of them would care, but seriously. Rock on guys!
Love the name brand logo everything. It’s an agency that’s a brand. Looking forwards seeing what’s next
Take it no scientific inquiry or brilliant ideas involved in composing that photo? 😉 Looking forward to great things from the team. Congratulations.
Best of luck. You’ll nail it.
I think J.M. Barrie explained that she is called Tinkerbell because she mends tin pots and kettles … and so you shall guys. And more, much more. Go spread your fairy dust
JWT had a fling with Magic & Logic back in the dark days of 2007.
If you google it you’ll see it.
Superb. However, The Thinker represents philosophy, not science.
Congrats guys, can’t wait to see the work.
I had to laugh at Adam’s comments about finding the right partners. You met them at Cummins Adam!! Hardly did a big deep search. And just btw there are a lot of strong women there…why didn’t you find them?
The logo is perfect. A desire to come in and sprinkle fairy dust before flying off. Or, in this instance, Thinkerbell the fairy is sitting, pondering what Planning actually is, with wings a little clipped.
Congrats Guys. All the best for your own venture.
Easily the best creatives I’ve ever worked with. Best of luck. Can’t wait to see what happens next.
Some really odd, snide comments on here
brilliant stuff guys, best of luck. You’re top of the game and those who have worked with you will want to work with you again. the key to success.
Perhaps a trade mark search would have been in order? TINKERBELL is registered to Disney, including for video and audio productions and printed materials. The registration extends to any other word that’s substantially identical with, or deceptively similar to, TINKERBELL. But maybe you’ve gotten clearance from Disney in advance, or had advice that the Disney registration can’t be enforced to its full extent.
Mate, the agency is called Thinkerbell. Not Tinkerbell…
The name of the agency is written at least 10 times in the article.
Hopefully you have better attention to detail at your day job 😉
Also, all the best to the guys, really nice people, hope it works out.
Schweppes burst is my favorite TVC of all time, a beautiful and effective piece of work. All the best to them.
Love these guys – best of luck to them!