News

Afterpay launches AR campaign for Afterpay Day via AnalogFolk

Anna Macdonald

August 17, 2021 4:29

Afterpay has released a new integrated campaign, ‘Carte Diem’, via AnalogFolk.

Mumbrella understands that this will be AKQA’s final campaign with Afterpay before it switches to Initiative.

One of the creative assets

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Anna Macdonald was a Mumbrella journalist, covering news, creative, ad standards and campaigns. She left Mumbrella in April 2022.

Topics

Afterpay Afterpay Day AnalogFolk Andrew Balint

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