Coles encourages Aussies to spend Christmas at home in seasonal campaign via DDB Australia

Coles is anticipating that a million more Australians will spend time at home this Christmas, with its new seasonal campaign tapping into the diversity of food-based celebrations around the country.

So Coles and DDB Australia have extended the ‘Value the Australian way’ brand campaign to highlight a renewed appreciation for home-cooked meals in the lead-up to Christmas.

Coles launches its seasonal ‘Value the Australian way’ campaign