Combating churn and burn: tips to building a great office culture
Whether you’re an established global with a local office or a hungry independent, long hours, lots of pressure and churn are an industry-wide issue. Jenna Orme offers her tips to keeping good staff longer.
I think it’s fair to say that in this game we’re in, all too often awards and announcements pale in importance when compared with employee satisfaction and culture.
In a workplace environment that sees a lot of churn and burn – with almost half of candidates in the communications industry considering to leave their job in the next six months* – PR agencies should best focus inward to ensure people are happy and challenged to produce best quality work.
We’ve had some big changes in the past 12 months. It’s more than just almost doubling in size (with further roles yet to fill). We’ve become a fully functioning part of Whybin\TBWA. New management, new digs, new website, great new clients. We’ve welcomed new faces to the Fleishman family, promoted from within and celebrated 70 years in the business.

Good points made, but one key point to add.
Only promote people who have earned respect. When the staff genuinely respect those they report to, they’ll stay.
Never promote people on their length of tenure, compliance to senior management or political skills. They are not respected. This is so often overlooked by senior management.
It’s not just about who senior management respects, but who the staff respect that matters.