Comfortable Melbourne living contrasted with realities of homelessness in Avalon Centre fundraising campaign

The Avalon Centre has highlighted how different the life of the homeless is compared to comfortable suburban living in a campaign for Homelessness Prevention Week.

Created by Magnum Opus Partners, the advertisement features a woman sitting on her couch eating dinner in front of the television while a voice over details what this would be like for a homeless person – including using boxes for shelter and hunting for loose change.