Mumbrella Gamification Masterclass
At Mumbrella360 we introduced and explored the concept and application of gamification, though principles and theory to examples and implications for planning and creativity.
The Mumbrella Gamification Masterclass will take this to the next level by exploring the practical and tangible application of Gamification to brands, business and projects. How do you know if Gamification is the right solution for you? How do you go about approaching the subject and what is best practice in developing solutions.
You’ll hear from two experts in the field of Gamification:
Marigo Raftopoulos, GEElab Game Thinking Expert:
Doctoral researcher investigating the application of game dynamics in business, through breathing new life into organisations’ products and services using the tools of engagement that are fundamental to game design and game dynamics
Colin Cardwell, Founder and CEO of 3rd Sense
Colin has been at the forefront of the games and app development industry for more than a decade. Colin co-founded 3RD sense in 2001 and has grown the business into a leading Australian provider of games and apps.
Chris Stephenson, Strategy Director at PHD will share PHD’s experiences of gamifying their global planning system.
Who should attend?
Marketers, Planners and Strategists who are briefing or planning on brands and projects.
Your ticket price of $249 includes a copy of the PHD gamification book.
To book now click here
When
3rd December 2013 08:00 amTo 3rd December 2013 12:00 pm
Where
TBCLevel 4, The Hilton, 488 George Street, Sydney
Sydney 2008
