‘Good, Gooder’: Toyota works to make AFL better with suggestion box

Toyota has opened a suggestion box for AFL fans to have their say on how the automaker can make the league better for everyone.

No suggestion is too great or too small, with Toyota itself suggesting footy uniforms designed specifically for women and better lighting at community football fields in the TVC to launch the initiative.

The suggestion box launches off the back of Toyota’s 13 years sponsorship with the AFL and aims to raise awareness of its ‘Good for Footy’ which has supported footy on all levels from grassroots to elite. The program has raised more than $7 million dollars for local footy clubs across the country.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.