Google to push voice services further into the market

January 14, 2018 9:17

Google have upped the stakes in the voice activated media market with the announcement of a new range of services for the Google Assistant which will see voice features added to smart TVs, home speakers and car entertainment systems.

While the tech giant came under criticism for trialling advertising on the service last year, Australian brands that have been testing Google Assistant in the market include Officeworks, which launched a voice activated shopping service in December, and Southern Cross Austereo’s news service tailored for the Google devices.

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Paul Wallbank

Paul Wallbank was news editor at Mumbrella between June 2017 and June 2019. Previously he's covered business and technology issues for outlets ranging from The Australian and Sydney Morning Herald to the ABC and Business Spectator.

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