Great Northern grapples with a dad ageing in Father’s Day campaign

Carlton United Breweries’ (CUB) beer brand Great Northern Brewing Co has released a new campaign for Father’s Day via TBWA Sydney.

The campaign features father and daughter duo Robert Mason and Carmen Retzlaff, as she conveys how her father’s poor health has led to a desire to make the most of the time they have together.

In the spot, Retzlaff narrates how her father has always been there for her, and that he struggles with his health deteriorating. The two make the most of the time they have left together, exploring the great outdoors together and drinking Great Northern Brewing Co beers.

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