Honda ‘ready for anything’ in new CR-V ad
Honda is promoting its new Honda CR-V as being”ready for anything” in its latest campaign for the family car.
The 30 second commercial begins by a little boy going to the toilet near a tree as the family hurry him back into the car.
Once the family are all back in the car they drive around a tree before making another stop, quickly getting back into the car as a rain cloud appears above the car.
As the ad ends, three other Honda CR-V’s start driving around the tree as well, looking at Kangaroo’s which jump across the road.
Leo Burnett Melbourne are Honda’s creative agency of record.
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Why would you have a child going to the toilet on a tree ? very bad not good
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Why show a car add with a kid peeing on a tree, considering this is an illegal act in Australia in any case. Even my daughter thought it was totally in bad taste. I drive a Honda…. shame on you Honda, not your proudest moment.
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This Honda ad certainly won’t encourage me to buy a Honda. It should be removed as this is a disgrace.
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