Morning Update: Holograms the future of advertising?; CordCutting not as bad as thought; Colbert shakes up late night TV ads
Campaign UK: Media mogul visits London to sell holograms to advertisers
A billionaire media owner is coming to London to offer UK brands the chance to resurrect icons of music and film with new holographic technology.
Alki David, the 47-year-old founder of global internet TV provider FilmOn.com, is hosting an event at the Soho Hotel in London on Thursday (10 September) to talk about how hologram technology can be used for content by advertisers.
Advertising Age: Cord-Cutting Perhaps Not as Severe as Expected, Study Finds
Does the cord cutting article recognise that in some instances people in the U.S only have one choice when it comes to internet and getting cable and internet together is sometimes the same price or cheaper. i.e not getting cable is more expensive.