Morning Update: London Mayor bans negative body image ads; Apple opens apps; What next for Gawker?; Smirnoff launches cider

protein world the weight loss collection

BBC: London mayor plans negative body image advert ban on Tube, buses and trains

Adverts promoting negative body images will be banned across the Transport for London (TfL) network from next month. As part of his mayoral election manifesto Sadiq Khan pledged to ban adverts promoting “unhealthy or unrealistic” body images.

The advertising watchdog received 378 complaints in 2015 about a weight-loss advert that asked customers if they were “beach body ready?”Mr Khan has now asked TfL to set up its own advertising steering group.App-store-iconThe Verge: Apple opens up

There was a wealth of new tools and tricks on offer from Apple during today’s Worldwide Developer Conference. But the biggest news was that Apple decided to open up a number of core services — Maps, Siri, and iMessage — that for a long time have been closed off.

Given its massive install base and the billions of dollars flowing through its App Store, developers are almost certainly going to experiment with building new experiences for these areas, or at least connecting old ones.

Hulk Hogangawker masthead

Politico: Gawker’s last chapter? Not likely

Today’s news that Gawker Media filed for Chapter 11 bankruptcy protection provoked widespread grave-dancing and sententious eulogies, mostly within a 140-character limit, all of it premature.

Gawker owner and proprietor Nick Denton has been scrabbling at the bottom of the piggy bank for some time now to keep the otherwise financially healthy blog network from collapsing under the weight of mounting legal fees connected with its legal battle with pro-wrestling personality Hulk Hogan.



Campaign Live: Diageo takes Smirnoff brand into cider

Available from today in both bars and supermarkets, Smirnoff Cider comes in Raspberry & Pomegranate and Passionfruit & Lime flavours in a stark, clear glass bottle, which Diageo said was designed to “convey the crisp, clean taste of the liquid.”

The launch will be supported by an outdoor, digital and social campaign kicking off in August.

facebook tab on mobile

Ad Age: Inside Facebook’s Plan to Boost Ad Revenue by Turning Users Into Buyers

You’re talking to your sister on Facebook’s Messenger, when she asks if you’ve bought mum roses for her birthday. Without leaving the chat, you place an order through via a bot with artificial intelligence that’s embedded in the instant-messaging service.

Without realizing it, you might have just tried the next big thing in internet retailing.


AdWeek: JetBlue Is Providing Free Flights to Orlando for Families of Shooting Victims

JetBlue is offering free flights to and from Orlando for immediate family members and domestic partners of victims of the Orlando nightclub shooting. On Sunday morning, 49 people were killed and at least 53 were injured at Pulse, a gay nightclub in Orlando, by a gunman who had pledged allegiance to ISIS. It was the deadliest mass shooting in the U.S. and its worst terror attack since 9/11.

Today, JetBlue announced the offer on its blog and Twitter under the banner #WeStandWithOrlando. “Our hearts are with the victims, their families and friends and the Orlando community,” the blog post read.


The Independent: Owen Jones walks out of Sky News interview after hosts ‘downplay’ homophobia of Orlando club shooting

Journalist Owen Jones stormed out of a live television interview about the mass killing in Orlando in protest at his interviewer’s refusal to name the shooting an attack on LGBT people.

“At the end of the day this was a homophobic hate crime, as well as terrorism and it has to be called out, as I have to say, on Sky News and lots of news channels, there’s not been many LGBT voices that I’ve heard myself,” he said.

AdWeek: Here’s a Creative Director’s Worst Possible Reaction When Critiquing Your Portfolio

Here’s a fun little promo for the Miami Ad School’s Toronto location, showing a portfolio critique that seems like good news at first for our young hero being interviewed—but soon the truth becomes more painfully obvious.

The spot was done by John St., which excels at this kind of industry skewering.


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.