News Corp creates executive role to increase wagering advertising ad revenue

News Corp will move to grab a bigger slice of the burgeoning wagering advertising pie with the appointment of a dedicated executive to oversee the wagering sector.

Wagering “an area of huge opportunity for News Corp” says Damian Eales

Simon Anderson, executive general manager of The Daily and Sunday Telegraph, has been appointed to the newly-created role of group director – wagering, reporting to News Corp Australia MD Damian Eales.

Eales told Mumbrella the timing was right to build stronger relationships with wagering companies.