Dr Mumbo read with interest the new CEO of Channel Ten’s declarations that he wants the Cricket rights.
Earlier this week, the CEO was quoted as saying: ”It is widely accepted that sport should be critical to programming”.
And so it’s with interest that Dr Mumbo learns the odd of Channel Ten getting the cricket have shorten from what was reported in Encore Magazine two weeks ago.
Betting agency Sportsbet has now shortened the odds of Ten getting the rights at $3.00 instead of $5.00, presumably because of McLennan’s interest.
But the station is still a long way from current rights holder Channel Nine who is still the firm favourite at $1.25, down from $1.15.
Dr Mumbo may just take a punt.