Out-of-home revenue up 20% for June quarter
The Australian out-of-home industry increased its revenue by 19.36% during the second quarter of the year, with a $59 million jump from the same period in 2024.
Total net media revenue was reported at $363.6 million for the June quarter, according to the Outdoor Media Association, with digital out-of-home accounting for more than three-quarters of all revenue.
OMA chief Elizabeth McIntyre said, “the continued double-digit growth of out-of-home demonstrates the industry’s critical role in today’s media mix.