In this week's Mumbrellacast, Hal Crawford, Tim Burrowes and Nathan Jolly discuss ARN's packed upfront. Having taken over the Star Casino in Sydney, the radio network announced a slew of new content. Check out Nathan's breakdown here.
Yesterday, leaders of the Australian publishing...
Roxy Jacenko, director of Sydney-based public relations firm, Sweaty Betty PR, took aim at the entire public relations industry during a recent appearance on The Lazy CEO podcast, claiming that “every PR agency has become so f***ng lazy” with their reliance on influencer marketing, and that “everyone has forgotten about traditional [media].”
Such sweeping statements were sure to attract the ire of the PR industry, and were seemingly said in order to do just that. Well, it worked. Here, Sally Branson explains how calling an entire industry ‘lazy’ is the laziest thing she’s heard all year.
