Pinterest launches new ad tools to help brands tap into product discovery

June 15, 2022 10:02

Pinterest has launched two ad tools, Idea Ads, and Idea Ads with paid partnership, as its newest ad format available for advertisers across countries.

Idea ads offer meaningful partnership opportunities for brands and creators to connect on the Pinterest platform. In addition, the company is also launching a new paid partnership tool for creators, which allows them to easily tag their brand partners in their content.

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Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

Topics

Idea Idea ads Jessica Travers Pinterest

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Pinterest launches new ad tools to help brands tap into product discovery

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