Sportility adds Optus, Uno Home Loans and Career One to its list of sponsors for grassroots sports
Sports uniform sponsorship platform, Sportility, has partnered with Optus, Uno Home Loans, 86 400 and Career One, making them possible sponsors for grassroots sports teams.
Adam Hyman, CEO and co-founder of Sportility said the new partnerships came just in time as grassroots teams are reaching out for support given the current COVID-19 crisis.
Sportility is supporting grassroots teams throughout the coronavirus crisis
“We have been overwhelmed by the number of grassroots sporting teams, clubs and associations which have been proactively reaching out to us for guidance on what support is available to them during and post COVID-19. As a business which has been around since 2018 and built on the close connections we have within the industry, we wanted to inform teams, clubs and associations on how they can plan for the future,” Hyman said.
“A key question we have also been asked by clubs and associations is how we can help them engage with their members and boost morale in these uncertain times. With offers and cash-back deals available on our platform, many of these clubs and associations have since redeemed these to purchase gear for their members (which has ended up being free as a result) This has been a great way for them to engage with their members and spread positivity for the future, at no added cost to them.”
Additional brands that have just joined the platform include job search engine Adzuna, personal loan provider Wisr, and pet food supplier Petzyo.
Sportility reduces the gear costs for community sports teams by matching them directly to brand sponsors and offering cashbacks and business support services for their club and team.
The price of sponsored gear is $15 per item. QR codes are included on the packaging, driving players to utilise sponsored offers. Gear can also be on-sold on the Sportility platform.
Sponsors can allocate Sportility a monthly budget to reach target sports and audiences in line with their brand, and view real-time analytics on where and how their budget is being used.
Hyman added: “Unlike elite sports, the grassroots community has remained highly untapped when it comes to sponsorship. It wouldn’t be Australia without grassroots sports, so it’s an amazing opportunity to work with national brands towards supporting its future.”
