The best work perks in adland: part one

Last month, independent agency WiredCo announced they would be offering their staff paid parental leave if they need to look after their fuzzy, four-legged family members. 

With unemployment skirting 50-year lows, workers setting up offices wherever they have a Wi-Fi signal, and the typical Gen Z worker viewing job-hopping as a vital path to career advancement, finding novel ways to keep teams together is more important than ever.

Mental health, work-life balance, and financial security are key to a happy life – and employers are increasingly shouldering some of the responsibility for providing this.

We asked a number of agencies what perks they are offering their staff in order to keep them happy, healthy, and hired.

Managers: be aware, this is what your competitors are offering. Employees, if you’re looking for a new opportunity, you can do a lot worse than an RDO on the last Friday of every month, unlimited office snacks, or a weekly remedial massage.

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