The very early days of Encore magazine

The film industry was experiencing a boom when Encore launched 30 years ago this week, but the quality of the work left a lot to be desired says the magazine’s first editor Greg Bright.

When what has become Encore launched, as the fortnightly Australian Film Review in 1983, the film and television production industry was going through an amazing growth spurt.

The Fraser Government had introduced, as it turned out, overly generous tax concessions for investors in qualifying Australian films and TV drama shows. While the concessions were subsequently watered down, the upshot was that throughout the 1980s and into the ’90s more than 30 features, telemovies and miniseries were produced annually, giving rise to a robust production infrastructure, most of which has survived the subsequent downturn and the switch to digital.

There were two big film labs – Atlab and Colorfilm – as well as some boutique ones, three film suppliers – Kodak, Agfa and Fuji – and two camera suppliers – Samuelson and John Barry – and various other equipment and service providers.

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