Westfield’s marketing leader John Batistich leaving after nine years

May 19, 2016 5:40

Batastich heralded Westfield’s entry into digital

John Batistich, group marketing and digital director of Scentre, parent of Westfield, is leaving the role after nine years.

Scentre announced Batistich was leaving to “pursue new opportunities” and did not make any comments about a possible successor.

Batistich’s departure comes just weeks after CEO Peter Allen revealed the company would create a customer experience division that would align centre management, marketing, digital and insight teams to make sure the company focused all of its activities on the shopper.

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Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

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