Woolworths Insurance becomes Everyday Insurance in rebrand campaign from M&C Saatchi

Woolworths Insurance has undergone a rebrand, relaunching as Everyday Insurance in a new brand campaign from M&C Saatchi Group.

The campaign introduces the new brand name and platform, ‘Make Everyday Count’, as the insurance business becomes part of the Everyday Group collection of businesses, alongside: Everyday Rewards, Everyday Extra, Everyday Pay and Everyday Market.

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