Zenith predicts local ad spend will grow 2.1% this year, and 1.1% in 2020

According to Zenith’s advertising expenditure forecasts, local ad spend will grow 2.1% this year, and 1.1% in 2020.

The agency’s Sydney head of investment, Elizabeth Baker, said the market will continue to grow, but that growth will sit between 1% and 2% until 2022.

Zenith’s Elizabeth Baker

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