‘Let’s Talk About CX’ Thought Leadership Breakfast hosted by the IAA

Customer Experience is being touted as the new brand image and many of Australia’s biggest companies are placing major investments in CX.

As a discipline CX has rapidly evolved as key means of unlocking customer value, differentiating organisations and brands, combating disruption and driving tangible business returns.

But who is getting it right and who is faking it?

Join us for a scintillating panel debate with some of Australia’s leading Customer Experience practitioners (Adam Donnelley – Head of Strategy at The Works, Charles Weiser – Head of Customer Experience at CX Innovations Lab Optus, Peter Riley – Director at Ipsos Loyality Melbourne, Victoria Curro – Managing Director at M&C Saatchi Group, Mark Henley – Director of Transformation & Digital Strategy APAC, Adobe and Matthew Gain – Head of Audible Australia and NZ) as they reveal what happens behind closed doors.

Whether you’re getting to first base or already entwined in more hardcore customer-centricity this is a panel that offers something for every persuasion.