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Subscription Summit 2021

The 2nd annual Subscription Summit will gather together the brightest minds in this new era of deeper customer engagement to paint the picture for the future and solve the challenges of today. Sharing best practice and insights as subscription-based commerce infrastructure becomes a new norm, learn which strategies your business should be leaning in to, and which ones to leave behind, including:

• Stepping up your subscription strategy – market analysis insights to maximise key targets
• Developing specific products and services to upsell, cross sell and personalise your offering
• Communication is key – how to effectively position package or pricing changes and not risk customer churn
• Acquisition or retention? Where to re-focus your strategy
• How to embed your products and services to become an essential part of your client’s business

Some key speakers include:
• Andrea Dixon, Senior Marketing Director, JAPAC, Docusign
• Matt Brown, Director – Product Management, Foxtel
• Mark Renshaw, Chief Marketing Officer, SiteMinder
• Matt Bullock, Chief Executive Officer and Founder, Spinify
• Rose Herceg, Chief Strategy Officer, WPP AUNZ
• Ben Hershman, Chief Operating Officer, Carly
• Phil Wallace, Business Manager, Cloud Services, Macquarie Telecom Group
• Natalie Screen, General Manager Customer Success, Xero
• Ben Kidney, Head of Digital Engagement, Amazon Web Services (AWS)
• Prashant Mohan, Chief Marketing Officer, Sharesight

Mumbrella readers receive 10% off the registration fee, use discount code ‘MB10’

Visit the website https://www.subscriptionsummit.com.au/ for more info.

When

11th May 2021 08:00 am
To 13th May 2021 05:00 pm

Where

Sydney
Level 2, 53-55 Sydney Rd
Manly 2095