‘A partner, not a replacement’: Ex-agency talents launch new creative AI platform

Ex-agency strategists, Amy Tucker and Pip Bingemann, have released an AI platform developed to empower and assist the advertising industry in its creative efforts.

Named Springboards, the platform provides users with nine AI solutions that, together, cover the entire creative process, such as idea and campaign development and discovering insights.

Chosen as part of Google’s Startups Accelerator: AI First program, Springboards was developed off the back of seed funding valued at $5 million from venture capital firm, Blackbird Ventures.

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