‘Best ever revenue’: The Daily Aus expands offering

March 26, 2025 11:55

Online youth news service The Daily Aus has diversified its offerings with two new verticals, a new video series, and a move into the live event space.

Announced at its inaugural upfront event last week, the indie media brand unveiled its plans for the year ahead, doubling down on the formats where young people “are already consuming content”.

Zara Seidler, co-founder of The Daily Aus, told Mumbrella the event was an “amazing” chance for the team to “see the real life impact of the work we do”.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.