Big ideas are a ‘curse’, reveal Hamish and Andy

Radio duo Hamish Blake and Andy Lee have admitted big ideas are a “curse” when it comes to radio because they create an unrealistic level of expectation for both the performers and listeners.

Speaking at the National Radio conference in Melbourne, the HitFM national drive show hosts said they like to grow ideas “plant lots of little seeds and see which one grows”.

Hamish Blake and Andy Lee, Hamish and Andy, speaking at National Radio Conference 2016

Asked about their feelings about starting with big ideas, Blake said: “If that’s how the conversation starts I reckon there’s a 1% chance it will be funny. If the conversation starts with ‘what’s a big idea we can do?’ it will be over-thought and nervous and the chances of it being big and funny are minuscule.