Cartology’s media portfolio expands with Dan Murphy’s screen network

Woolworths’ media business, Cartology, is rolling out a new network of 228 digital screens in the entrance of Dan Murphy’s stores across the country.

The screens will aim to “engage with shoppers at a valuable moment to inspire purchase decisions”, and add to the business’ already extensive screen network, with 975 screens installed in the entrances of Woolworths stores last September.

Tyquin with one of the Dan Murphy screens

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.