Features

‘Australia is one of the toughest markets for magazines in the world’: Bauer’s incoming CEO Brendon Hill and COO Veit Dengler on succession, consolidation and digital growth 2

‘There’s a strong role for commercial free-to-air TV’: Free TV on the launch of Clear Ads and the future of broadcast

Mumbrellacast: Max Markson on controversial campaigns, who he would never work for, and high-profile clients 3

Australia’s first ever research study into the progressive mindset revealed

Helen McCabe on launching Future Women Social Club, connecting women and engaging brands 3

Mumbrellacast: MCN boss Mark Frain discusses subscription TV after Game of Thrones and MCN’s plans for growth 3

The millennials shall inherit the earth (and marketers should pay attention)

Making Meccaland: behind the scenes at Australia’s biggest brand experience 2

The day I taught Bob Hawke how to use the internet 5

Mumbrellacast: The end of Naked, CHEP recruits Ben Shepherd and harassment at adland awards nights

Influencing consumers starts with building trust 1

Why CEOs should look to candid disruptors for inspiration

Ten Daily celebrates one year delivering ‘news with benefits’ 1

Ad regulations, ABC funding, and media ownership: here’s how the parties’ policies stack up this election 1

Burgers, baubles and barbies – lessons from the new series of Face 2 Face

Why QMS used Bespoke to promote and host three huge events in Sydney, Melbourne and Brisbane

Mumbrellacast: Bill Shorten takes on News Corp, Rugby AU’s brand post Folau, and Spinach’s Ben Willee

ABC Life on intense scrutiny, making content for younger audiences, and silencing the critics

You are what you eat – how marketers can use recipes to target consumers 1

How to win the minds of progressives – register for Guardian Australia’s breakfast 1

How Instagram marketing gave a boutique Aussie locker maker a global audience

Mumbrellacast special: Live from Audioland with Ciaran Davis, plus Game of Thrones’ Isaac Hempstead Wright 6

Last chance to register for unveiling of landmark OOH research in Brisbane

Beyond the final whistle – sport is about more than just the game

Where we place our OOH ads builds brands, says Neuro-Insight’s Pynta

Mumbrellacast: Do adland recruiters have a woman problem? Plus the BVOD dilemma, and Ladbible in Oz 3

How brands are capitalising on the ‘Markle Sparkle’ and consumer trends to push sustainable fashion 1

‘Good travel writing shares a humanity and a storytelling style you can’t get from an algorithm’

Robo-journalism is coming – but how will it affect your brand?

Register your interest for the unveiling of landmark OOH research in Sydney, Melbourne and Brisbane

What life looks like for Nine after Married At First Sight

Mumbrellacast: Life after MAFS, Pedestrian founders depart, plus IAB’s Gai Le Roy

How Pacific is cashing in on podcasting

Why Ten and Osher Günsberg are still banking on the Bachelor franchise 1

Marketers must understand how to better intersect and engage with the customer journey 1

Industry360: What’s holding Australian creative agencies back? 7

Mumbrellacast: Accenture buys Droga5, adland’s pregnancy problem; Meet Mercer and Bell

How a ‘gender neutral’ Ladbible will fit into the Australian publishing landscape

What does a conversational strategist actually do?

April Fool roundup 2019: Sportsbet sponsors Opera House, Bauer’s budgie mag, $1 Brexit flash sale 28

Mumbrellacast: Get Off In Thailand ad banned, DDB rebrands, Nine shakes up sales

Mumbrellacast: Speed’s Ian Perrin on the importance of stuffing up

Mumbrellacast: Jones stays put, Wicked Campers attacked, plus the DDB team joins us

Industry360: Facebook and Google on tackling transparency 1

Mumbrellacast: Ex-McCann CEO Ben Lilley on the problem with big agencies 1

Campaign Review: The verdict on MLA’s refreshing spot, SMH’s disappointing ad and Uncle Toby’s nostalgia 2

Industry360: Are there too many industry bodies?

Mumbrellacast: ABC picks Ita, Ten’s Changing Rooms flop, plus Pure Profile’s Nic Jones

What five years’ worth of radio data tells us about the industry: Perth 3

What five years’ worth of radio data tells us about the industry: Adelaide 1

What five years’ worth of radio data tells us about the industry: Brisbane 3

What five years’ worth of radio data tells us about the industry: Melbourne

What five years’ worth of radio data tells us about the industry: Sydney 1

Mumbrellacast: Nine and News fight over breakfast, Google and Facebook battle the ACCC 2

Why other outdoor operators don’t fear big giants JCD and Ooh 7

Broadcasting rights and a ball tampering scandal: How cricket.com.au fared through a tumultuous year

How The Guardian created its first article written by a robot 2

Ten pins its Dancing With The Stars hopes on a bigger, more exciting format

What does a head of creative solutions actually do? 3

Mumbrellacast: LadBible lands in Oz, everyone is departing, plus BBC’s Jamie Angus

How West Australian Newspapers plans to play on the national stage 9

Campaign Review: The best and worst of 2019’s Super Bowl ads

What does a lead real time artist actually do?

What will the ACCC investigation into the outdoor sector unearth? 3

Mumbrellacast: Why the ACCC is looking at outdoor, NAB’s nightmare, Vice’s job cuts, the problem with vegans

How a flood crisis changes a regional newsroom 1

Inside the client vs agency test case: Lessons learned from the Advangen litigation 2

Marketing jobs are radically different in 2019 – but some employees can’t keep up

Month in a Minute: January’s biggest agency stories

Mumbrellacast: Buzzfeed axe swings, reality TV returns, plus podcast guru Rachel Corbett joins us

Campaign Review: MLA’s tired and tested strategy, Kia’s ‘nothing’ ad and Uber Eats’ tennis hit 7

Have your say on Mumbrella’s January Ad of the Month

My Kitchen Rules to come out with ‘guns ablazin’, says executive producer

TV networks gear up for battle after sporting rights shake-up 1

Mumbrellacast: The breakdown of agency-client relationships, how to tackle a problem like Australia and Tajer’s latest big move

The ads that aired during 2019 Super Bowl 1

Mumbrellacast: Hungerithm vs Sydney Beer Co, Gillette’s controversial campaign and VMLY&R’s first big win

Mumbrellacast: Adland’s leadership shuffle, Today Show’s new line-up, and Australia’s rebranding

A ‘hot-pot of insanity’: What to expect from Ten’s new season of ‘I’m a Celebrity’ 1

ASX listed Australian media and marketing companies punished in 2018 1

Mumbrellacast: What on Earth happened? 2018 in review

Mumbrellacast: The year’s most complained about ads, Stefanovic brothers exit, radio’s big 2018

Christmas Campaign Review: The verdict on the best and worst international Christmas ads of 2018

News publishers reflect on their biggest stories of the year 2

Lifestyle and youth publishers rate The Teacher’s Pet as cream of the 2018 crop

‘Stop the disconnect between customers’ journeys and your marketing’

The results are in for those ‘controversial’, ‘bold’ radio programming gambles 2

How does… a voice of customer programme work? 1