What five years’ worth of radio data tells us about the industry: Brisbane
Mumbrella has been crunching five years’ worth of cumulative and average audience data from radio stations across the five metro cities. So what do the results show? In a third piece as part of this series, Zoe Samios investigates the Brisbane market.
Eight times a year, Mumbrella, other news outlets, and the radio industry, sit down in front of a series of numbers, which define the success of a respective station or program.
The results are dependent on respondents who complete a paper or online diary for GfK.
This week, Mumbrella has been breaking down some of the GfK’s findings in Sydney, Melbourne, Brisbane, Adelaide and Perth between 2014 and 2018.
This article is brilliant, so much good data.
Any analysis of 4BC coming?
Would be great to see 4BC’s growth
Loved Shane Lowe turned off Nova .
Loz and Thommo best breakfast radio in Adelaide 92.7 Fresh Fm.