News

Coke marketer Leisa Bacon joins QPAC

The former group marketing manager of Coca-Cola Australia and New Zealand, Leisa Bacon, has returned home to Brisbane from Sydney to join the Queensland Performing Arts Centre as marketing director.

Bacon was behind the launch of Coke brands Goulburn Valley Juices, Pumped Flavoured Water, Nestea Green Tea and the Mother energy drink brand.

QPAC CEO John Kotzas said: “Leisa’s appointment will be pivotal in taking QPAC to the next stage as we embark on a four-year program that will see exclusive presentations by some of the world’s finest performing arts companies, within a back-to-back program that includes box office breaking musicals and a revitalised Out of the Box Festival 2012.”

Bacon’s career includes roles at Roadshow Entertainment and Boots Healthcare.

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.