Hungry Jack’s takes off VB’s iconic ads in Facebook campaign
Hungry Jack’s has reworked the classic VB ‘hard earned thirst’ ad in a Facebook campaign.
The campaign, created along with with the Facebook influencer Ozzy Man Reviews, features working people building up a ‘hard earned hunger.’
	
I sincerely hope this doesn’t work, but I suspect it will.
Burger King remind me of the kid in school that used to scream out random stuff in class for attention.
They will do anything these days to win an award or appear controversial.
Get back in your whopper with fries box!
I don’t know if I’m meant to be laughing or not
Online ripping off the offline world.
Because “the offline world” has certainly never been guilty of ripping anything off…
If you still think in terms of “online” and “offline” it’s time to retire from this industry, my friend. It left you behind.
Imitation can be delivered or perceived as mockery, or among other examples, it can be delivered as C C Colton described it, as “the sincerest flattery.”
This advertising example is no doubt inspired by the now iconic beer ads of yore, but the respectful sincerity, that I suspect was intended, seems to have been stifled by a slightly apologetic narration.
I believe that a respectful imitation (which recognizes and salutes an icon) although it may be tongue in cheek, should be stated boldly, and without the slightest cringe.
It’s pure mockery.. the roosters aren’t even world champs of rugby league the Melbourne storm are.. and New Zealand All Blacks world Champs of rugby
Haha I’m sure Americans are feeling what the world feels every time they claim world champions of there American only sports.. if america win a cricket,rugby or football/soccer World Cup. Then and only then can they use the phrase “world champs” without lying..this billboard is genius..