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Morning Update: New Balance turns to damage control; Omnicom unveils ‘McDonald’s only’ agency; NYT subs up 41% after Trump

November 18, 2016 8:17

new-balance-shoes

Digiday: Caught in the Trump maelstrom, New Balance turns to damage control

New Balance is learning exactly how fast it can backpedal.

Ever since customers called for a boycott after the company’s vp of communications said it looked forward to working with President-Elect Trump — and a Neo-Nazi blogger called the shoes “the official shoes of white people” — the Boston-based shoe company has been doing damage control.

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Topics
Adam & Eve Canon DScoop Singapore loudela pena new balance New York Times Omnicom publicis singapore Samsung we are unlimited
1 COMMENTS
JG 19 Nov 16

Love it.

Macca’s new agency We Are Unlimited has Chip Knicker as their Chief Digital Officer.

Wonder if he is related to the Hamburglar?

Surely in Australia he would have to go under the name ‘Seagull’.

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