Prada pinged for Ad Standards’ distinguishable rule

Prada has become the latest brand found to be in breach of the distinguishable advertising rule in the Australian Association of National Advertisers (AANA) Code of Ethics (the Code).

A series Instagram stories by influencer Laura Jade Stone (@laurajadestone) where she is shown opening a box containing a Prada bag and then posing has been found to be in breach of Section 2.7 of the Code, “advertising shall be clearly distinguishable as such.”

A post by Stone featuring a Prada bag with #gift. Screenshot taken on 16 December.

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