Collaboration not just ‘people sitting around a table, shaking hands and nodding heads’: Publicis’ Michael Rebelo

Calum Jaspan

December 16, 2021 9:37

Looking back on the year that was 2021, Publicis Groupe ANZ CEO Michael Rebelo told Mumbrella that one of the group’s key achievements has been growing the breadth of services across its client base.

Speaking on this week’s Mumbrellacast, Rebelo said: “I think we’ve done pretty well this year. I would say that we’ve now got probably 16 out of our top 20 clients working with at least two of our services, which has grown incrementally, which is fantastic.”

2021 saw Toyota, Subway and recently revealed by Mumbrella, Johnson & Johnson all consolidate multiple services under the Publicis roof in Australia, a client base show of faith to the area Rebelo said it is working on.

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Calum Jaspan

Calum Jaspan was news editor at Mumbrella, based in Melbourne. He was also the producer and host of the Mumbrellacast. He left Mumbrella in May 2023.