‘Responsible advertising at its best’: SBS announces opt-out feature for gambling, alcohol ads

This is part of Mumbrella’s coverage of the 2024 upfront season. Click here to see other articles in the series. 

SBS will introduce a feature within SBS On Demand that allows its users to opt-out of receiving advertising for gambling, alcohol, and quick food delivery services.

SBS will launch the beta version of this opt-out functionality during the first quarter of 2024.

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