F.Y.I.

Sefiani Communications Group appoints Lori Susko as director of integration

Sefiani Communications Group has hired Lori Susko as its director of integration and Kite Communications’ general manger.

Prior to joining the agency, Susko was a communications consultant for eight months.

Susko also worked at Map and Page as a group account director in 2016 and as the head of communications at Klick Communications from 2013 to 2016.

 

The agency also reported record growth in the 2017 financial year with revenue growing 19%.

Robyn Sefiani, managing director of Sefiani Communications Group, said in a statement: “Issues and crisis management assignments grew significantly for Sefiani following the tragic Dreamworld incident, which heightened awareness across corporate Australia about the disastrous impact on reputation and brand when a crisis is mishandled.

“Sefiani has become the go-to firm for crisis management and we’re helping clients anticipate and prepare for scenarios as diverse as cyber-attacks and data breaches, product contamination and workplace disasters.

“We also boosted our specialist service offering, adding senior advisory skills in growth sectors including major financial transactions, government relations and healthcare communications to our deep expertise in media, investor and community relations.”

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