Ten to roll out addressable TV commercial offering from July 1

May 28, 2019 10:18

As part of its announcements for the second half of 2019, Ten has revealed its addressable TV offering will hit market from July 1.

Speaking to Mumbrella, chief sales officer Rod Prosser said while the network may be later to market with its offering, that’s given the network time to be sure about what it can deliver.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Hannah Blackiston

Hannah Blackiston was the deputy editor of Mumbrella. She worked with the company from March 2019 to November 2020.

Topics

1 COMMENTS

Jack 29 May 19

Addressable *catch-up TV

User ID not verified.

Latest

SCA podcast chief departs: Listnr’s Grant Tothill on why he’s leaving now and what’s next

Unmade Index drops as market punishes Ooh and Nine over trading updates

Big Brother is watching again, and Ten has NRL rights in sight

In cost cutting we trust: Nine sounds alarm over soft TV ad market

OMG Australia moves pieces into place as Laura Nice shifts to PHD

Ten to roll out addressable TV commercial offering from July 1

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

SUBSCRIBE