Outfront: oOh!media to go green, expand retail media clients and networks in 2024

October 24, 2023 10:30

This is part of Mumbrella’s coverage of the 2024 upfront season. Click here to see other articles in the series.

oOh!media has announced a slate of new offerings for 2024, including a premium Sydney network, new campaign performance measures, increased sustainability plans and its first-ever Australian retail media partner.

Sydney Network

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.