2014 Annual: Top 10 gaffes of 2014

January 4, 2015 12:00

In 2014 the media and marketing industries endured their fair share of mistakes and gaffes. Here in the final part of the 2014 Annual we recap some of the biggest screw ups, blunders and mistakes from last year.

1. The Australian Financial Review tells its Western Australian readers that the “World is fukt”.

The editor-in-chief of the national financial newspaper was forced to apologise for a headline that ran on the front page of its Western Australian edition today stating: “ARMS BUILDUP | BUYS PLANES | WORLD IS FUKT.”

The front page garnered international media attention and set social media alight after an early version of the front page was accidentally sent to print centres nationally and an attempt to recall it was unsuccessful for the Financial Review’s Perth edition which as a result was sent to press with the wrong version.

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Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

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