Battle for yearly ratings win intensifies as Nine closes gap on Seven

Nine has taken out its 17th weekly ratings win for the year, bringing it even closer to rival Seven, which currently boasts 18 weekly wins. If one of the networks can reach 21 weekly wins in the headline measure of metro all people, it can claim victory for the 40-week ratings year – but with only five weeks left of the official ratings period, the race is getting tighter. 

In 2016 Seven wrapped up the ratings year in near record time when it clocked up its 21st weekly win on August 20.

And earlier this year it seemed almost certain Seven could win the ratings year in record time. Indeed when the 20-week halfway point was reached, Seven had 16 wins to Nine’s four.

Nine however began an uninterrupted winning streak in week 20 (9 to 15 July), which ran until week 27 (27 August to 2 September). Since then, Seven has won just two weeks – week 28 (3 to 9 September) and week 31 (24 to 30 September) – and Nine has won six.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.