Opinion

Five to follow: Zac Martin; Mark Pollard; Katie Chatfield; Gerry McCusker; Newsagency blog 2

Agencies don’t understand blogs 3

Can’t see the show for the ads 1

Review: Harold Mitchell’s bio & Mia Freedman’s memoir 5

Memo to PRs: this is why you should give me all your stories… 29

Will Conroy kill free TV?

Social media stats 1

Digest: No fourth TV network; Telstra’s set-top box; The SMH redesign; Mediacom faces David Jones pitch; short-lived TV

Five to follow – Ben Shepherd; Margaret Simon; Amnesia; David Knox; Stilgherrian 10

How to do brilliant social media marketing 4

Social media marketing shonks 18

Brilliant six minute Johhny Walker ad 10

Weird stats

The new art director/ copywriter combo

Is there a Kyle & Jackie O diary protest?

Guest post: The lights are on, but the staff are on Facebook 16

Mumbrella milestones 8

Guest post: National Times offers nothing new 7

Guest Post: National Times will respect, not ridicule, our readers 19

Guest post: Parents – stop blaming ads, grow a backbone and say ‘no’ 61

Is Kyle Sandilands’ live broadcasting career over? 72

Unworry? Not if NRMA has anything to do with it 37

In defence of Fred Hilmer

Digest: Parsons’ random acronym generator; Robo-ratings; Welcome Jon Steel; Crabb of The ABC 14

My rules on posting comments for clients 27

Paywall debate turns Punchy

Social media in the real world

Why the future of mags is a 70-year-old called Grace

What is snark?

Guest post: Which agency dog are you? 30

Non-censorship shocker – The Punch allows anti-Murdoch comments 9

It’s not lazy journalism, but it is ROI journalism – and that’s got PR implications 34

I don’t rely on Google any more

Uncle Rupert and me

Media digest: Tabloid Australian?; How to give a leaving speech; Visiting firemen; Murdoch vs BBC; Get ready for a bigger Nielsen bill 2

They may not have small brains

A party for lean times

The realities of multimedia journalism

Digest: Mag body’s death throes; huffy journos; hungry TV networks; and Penbo’s apology 1

Guest post: What Ferris Bueller can teach us 6

First law of digital PR: at least pretend to read the site 59

The Mumbrella podcast – what do you think? 22

Google – live and loud 24

In televised sport, live is more important than free 7

Social media’s ‘fad’ tag is looking tatty 44

The Tele and Tom Cruise

The revolution will not be televised

Social media for kicks (and clicks)

Digest: Droga 5’s Telstra community project revealed?; Word-of-mouth wallies; Media agencies grow a pair; Masterchef – the magazine 7

Club class journalism?

The Google monster

Let the boycott begin… 5

Austereo boss Peter Harvie is a pimp

30 Seconds delivers 9

Adam Hills: Your paymasters Jongleurs are scummy spammers 22

PRs are last to get the internet

Media and marketing digest: Oz beats the AFR on points, but journos are the real winner 6

Death throes of an oligarchy’s hubris 1

The saviour of FM? We’ll see 1

When is it okay to share footage of children at risk? 4

BMX ad was clever, but it was like accidentally sleeping with a hooker 27

Too much adspeak, not enough conversation 14

Life without Twitter 10

Nothing black and white about journalistic ethics 3

A scoop with a dash of dippy source

Guest post: Sometimes it’s not the PR agency’s fault 43

Guest post: Digital radio has big potential for advertisers 2

Guest post: Can you trust a PR when they promise an exclusive? 68

Bing fast forwards the ads 3

How to do trade press. A continuing series 4

Digest: Kyle & Jackie O; ARN lives sexy; Schulze’s helicopter view; OMD man dances his ass off 7

Unless the media watchdog wakes up, the Kyle and Jackie O rape debacle will change nothing 8

Guest post: An open letter to the ad industry – don’t sponsor Kyle & Jackie O 123

I wanted to take it off the air 2

Ten types of people to unfollow on Twitter 50

Guest post: If the content is good enough, people will pay 24

Guest post: Why is there so much dunderhead DM? 7

Digest: Nielsen’s new challenger; ACP hotseats warm up; Suicide ethics; AFL vs the snappers; covering le Tour; Eddie’s new agency; TiVo shifts only 40,000 8

The story that nearly wasn’t written

Has Ten been ‘leaking’ its shows to YouTube in a PR stunt? I think so 6

Conversations are not markets

Best Job in the World blogger too busy to blog

No country for old planners

Guest post: Crowdsourcing is an absurd way to create a brand 48

Guest post: Time for Nine to start winning back viewers’ trust 15

As Nine has been demonstrating, making hit TV isn’t as easy as it looks 4

Nine’s Perfect Couple slightly less than perfect 9

Aussie TV audience exhibits unusually good taste in rejecting DYAO 26