Commercial radio ad revenue on slower incline amid the Omicron wave

March 16, 2022 9:14

Advertising revenue for metropolitan commercial radio stations increased by 0.5% in February to $51.638 million compared to the same month a year ago, for a twelfth consecutive month of gains since the start of the recovery, according to data released by industry body Commercial Radio Australia.

CRA chief executive officer, Joan Warner, said the slower rate of growth reflected a hangover from the Omicron outbreak in December and January.

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Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

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