Consumer watchdog will not oppose Adstream’s acquisition of Dubsat

The Australian Competition and Consumer Commission will not oppose AdStream’s proposed acquisition of Dubsat.

Dubsat offers a number of services including Mediapro, Mediafront, Adsend, Adgate and Mediaportal.

Both Adstream and Dubsat were early pioneers in changing the logistics of handling creative, shifting the service to a digital and satellite program that allowed agencies to transmit creative instantaneously to broadcasters and publishers, rather than sending tapes and proofs through couriers and other methods that would often take days.