Howatson + White launch first brand campaign for Allianz Australia
Allianz Australia has launched its new integrated brand campaign, ‘Behind you for what’s ahead’, the first work from high-profile creative startup Howatson+White, following the agency’s official launch in early March.
The work is the first creative execution of the new global brand refresh first flagged in October 2020 to promote the insurer’s purpose – ‘we secure your future’, and a new visual identity.

The new campaign from Allianz and Howatson+White