< Back

Content designer

Sydney CBD – 12 Month Fixed Term Contract (Length of contract)

Content design is one of the core components of service design. It takes a holistic view of content, and includes information architecture, content structure, the creation of written messages and visual communication.

A Content Designer focuses on user needs and ensures that research, analytics and statistics inform content development and management. The Content Designer is responsible for designing, updating and reviewing content around end-to-end user journeys and will support Healthdirect Services by:
• working with subject matter experts to:
o write clear text in plain language
o lead the production of visual material and multimedia
• making sure content is:
o helpful to users
o aligned with service plans and goals
o accurate and in line with guidelines
o accessible and inclusive
o searchable and findable

The successful candidate will have;
• Demonstrable experience in content design, digital production and publishing processes, spanning multiple channels, such as web, mobile, social, voice and SMS.
• Strong editorial skills and attention to detail, with proven ability to write clear and concise copy for Australian consumers.
• Strong understanding of SEO best practices, including the Expertise, Authoritativeness and Trustworthiness (EAT) guidelines.
• Experience in using web analytics and market intelligence tools, as well as in contributing to user research and content testing.
• Strong experience of digital projects and agile, multi-disciplinary service delivery teams.
• Understanding of current digital best practice, including user behaviours and UX principles, multimedia, search, responsive / adaptive design, inclusive design and accessibility (WCAG).
• Proven ability to manage priorities and stakeholders, and to deliver on time.
• Excellent organisational and communication skills and a positive collaborative approach.
• Ability to take initiative, work independently and develop new opportunities.
• Proven ability to work in Content Management Systems, and an understanding of HTML, CSS and other web technologies.
• Bachelor’s degree or equivalent experience in a related field is required.
• Experience from, or an interest in, the health sector is highly desirable.

Sydney CBD 2000

Healthdirect Australia


Apply today if you are looking to join a company where the staff are proud to work, care about health consumers, like a challenge, share knowledge and provide real value.

To submit your application or to find out more information about this role, please email careers@healthdirect.org.au

Please be aware that you must have the right to live and work in Australia to apply for this job.

We encourage Aboriginal and Torres Strait Islander people to apply for open vacancies at Healthdirect Australia.


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.