Mumbrella live blog: Tuesday, March 25
Welcome to Mumbrella’s live blog, a rolling diary of all you need to know in media and marketing. Refresh the page for the latest updates.
Top stories:
- Answers for Adam: Is pitching the best way for clients to pick an agency?
- PR isn’t about polishing turds: Graham White, group managing director for Howorth, responds to Joe Hildebrand’s CommsCon speech
- Sharb Farjami to depart Mindshare for News Corp
- Advertising Standards Board dismisses complaint against Goodtime Burger’s ‘formal apology’ ad
- MediaCom secure Helen Black from UM Australia as the new national head of strategy
5:07pm – It seems the wild water buffaloes which escaped from a Samsung shoot and were roaming Sydney’s streets today has inspired the marketing conspiracists, as DK commented:
“Seems like Samsung is getting on the viral marketing bandwagon… first Ellen’s Oscar selfie, now wild animals in Sydney’s streets (no doubt a nod to the old Optus campaigns). I wonder what they’ll think of next!”
