Paul Murphy launches new agency after pre-Christmas iProspect exit

Former Melbourne managing director at iProspect, Paul Murphy, has announced his next move after being among the suite of Dentsu’s senior redundancies late last year.

He has this week officially launched a new media agency called Kookaburra Riot.

Murphy

Described as a “full funnel media agency, with the added service of media consulting”, Kookaburra Riot is said to work either as an extension of a marketing team, or alongside a current agency agreement as a short term partner, to provide advice on process, portfolio investment strategy, partnerships or unique product launches.